2017 Press Releases
Media Credential Policies
Media credentials are required for complimentary admission to the Fair. The Marketing and
Communications Director will issue all media credentials. Credentials will be issued to and honored for
working members of the media only and not family members and/or guests.
Use of media credentials for non-media purposes and/or distribution of media credentials
to non-working members of the media, family members and/or guests will result in
immediate loss of media credential privileges throughout the 10-day run of the Fair, and
credential privileges will be carefully evaluated for future Fairs.
Credentials are subject to review and approval by the Marketing and Communications Director.
The Marketing and Communications Director will distribute credentials to editors/station managers a
minimum of two weeks in advance of the opening day of the Fair. Requests for additional credentials will
be considered on an as-needed basis in advance of opening day, and are subject to review and approval by
the Marketing and Communications Director.
Freelance Reporters/Photographers will not be issued media credentials unless they can provide proof
from the news organization for whom they are working; this includes a letter from a news director, editor
or similar authority. No business cards or by-lined articles are accepted.
All media vehicles need a parking credential in the FH-2 parking lot. Access to the FH-2 parking lot is
located west of the Turlock Rural Fire Station located at 690 W. Canal Drive, Turlock. You will find the
media entrance/Fair office directly across the street from this parking lot. Each passenger must present a
valid Fair-issued media credential.
Credentialed media representatives will need to show media credentials to the attendant at Gate 1, located
at the corner of Canal Drive and Broadway Avenue, who will contact the Media Center to grant you
access and offer a motorized escort through the Fairgrounds to specific events you are assigned to cover.
Note: Media credentials are valid only by entry through the Media Center office and are not accepted at
any general admission gate. Media representatives must also sign in at the Media Center and sign out.
Press Box – FoodMaxx Arena
A reserved section for media representatives, with prime seating, is available in the FoodMaxx Arena. To
access this section, you must obtain a Press Box ticket from the Media Center and present your credential
and ticket to the attendant at the FoodMaxx Arena entrance.4
Track Access – FoodMaxx Arena
Access to the track for motorsport events and/or horse events is subject to the approval of the event
promoter. In all cases, when permitted, media representatives must sign a “Release of Liability” prior to
the event. In addition, in some cases, the event promoter may require that the Fair issue a special track
access pass (i.e., wristband, “pit pass,” etc.). Media representatives interested in track access must contact
the Media Center a minimum of 24 hours in advance of the event to determine if track access is
permitted by the promoter, to sign the required “Release of Liability,” and to obtain any and all additional
Most entertainers will agree to telephone interviews in advance of their appearance but are reluctant to
give interviews on the evening of their performance. All requests for interviews should be directed to the
Fair’s publicity staff at least one month in advance of the show date. Interviews are subject to approval by
the act’s management and are not controlled by the Stanislaus County Fair.
Meet & Greet/Promotions
Radio stations shall contact the artist’s management directly to arrange for any and all meet-and-greet
requests and/or any other listener promotion the station may desire. The Fair highly recommends that the
station obtain written confirmation of such arrangements from the artist’s management. Further, the Fair
recommends that station representatives bring the written confirmation to the concert in the event the
act’s road manager has questions or needs confirmation of the prearranged promotion.
Photographers may be allowed front-of-stage access for the first two numbers of a concert only.
Photographers showing up after the second number may be denied access. This policy is subject to
change depending upon the wishes of the entertainer(s) and/or directive of the act’s road manager.
Exhibit Judging Results
Upon request, the publicity staff will distribute judging results after formal auditing has been completed,
an estimated four weeks after closing day. Please direct requests for results to the Marketing and
Communications Director at 209-668-1333 x340. Please do not call the Exhibits Office directly, as you
will be referred back to the communications staff.
Adrenna B. Alkhas
Marketing and Communications Director
209-668-1333 ext. 315
Media Parking Map
2017 Media Policy (coming soon)
2017 Daily Promos and Fair Map (coming soon)
2017 Fair Brand and Story Ideas (coming soon)
Complete copies of our 2016 Fair Media Guide will be delivered mid-June. If you would like to be included on our media list, please E-mai Us Here